AppFlood, a China-based ad network for mobile platforms, released a report on the types of ads that generate the most revenues. The report found that interstitial ads generate 70% of the revenues recorded by the company on over 400 billion devices. A significant percentage of these interstitial ads were videos or rich content.
The data has been collected on an Asian market but it represents worldwide trends. Smartphone users are exposed to a large number of mobile ads throughout the day. Most users have learned not to pay attention to these ads, which results in the ads being less efficient and generating less revenues.
Video advertising has gradually improved in recent years, especially on websites such as YouTube. The ability to rank a YouTube video on the Internet is much simpler than it has been in the past, which means that more advertisers are using this type of medium in order to generate additional sales.
In the same way, mobile advertisers are using video to generate revenue from people that have smart phones. In regard to the report that was released, referencing interstitials, this is representative of people that are viewing videos on their phone, and clicking on the ads that they see.
Although there are many other ways to advertise online, and generate a substantial profit, the best way to do this, for cell phone advertising, is to use the power of video. If you have a business that you would like to boost in regard to profit and revenue, video is certainly the best way to go. Tapping into cellular customers is a huge arena that requires a medium that can capture their attention, with no better way to do this than by advertising your products and services using videos today.
These interstitial ads often include videos or rich content to grab the user's attention.Traditional mobile ads displayed on a webpage or within an app might be difficult to notice. Users see countless ads every day and have learned not to pay attention to them anymore. Interstitial ads represent a higher investment but they are a much better way to grab the user's attention since the ad is displayed on the totality of the page and it is not competing with other content.
The data has been collected on an Asian market but it represents worldwide trends. Smartphone users are exposed to a large number of mobile ads throughout the day. Most users have learned not to pay attention to these ads, which results in the ads being less efficient and generating less revenues.
Video advertising has gradually improved in recent years, especially on websites such as YouTube. The ability to rank a YouTube video on the Internet is much simpler than it has been in the past, which means that more advertisers are using this type of medium in order to generate additional sales.
In the same way, mobile advertisers are using video to generate revenue from people that have smart phones. In regard to the report that was released, referencing interstitials, this is representative of people that are viewing videos on their phone, and clicking on the ads that they see.
Although there are many other ways to advertise online, and generate a substantial profit, the best way to do this, for cell phone advertising, is to use the power of video. If you have a business that you would like to boost in regard to profit and revenue, video is certainly the best way to go. Tapping into cellular customers is a huge arena that requires a medium that can capture their attention, with no better way to do this than by advertising your products and services using videos today.
These interstitial ads often include videos or rich content to grab the user's attention.Traditional mobile ads displayed on a webpage or within an app might be difficult to notice. Users see countless ads every day and have learned not to pay attention to them anymore. Interstitial ads represent a higher investment but they are a much better way to grab the user's attention since the ad is displayed on the totality of the page and it is not competing with other content.
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