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Friday, January 10, 2014

Article Marketing Techniques That Still Work

By Marcus Ryan


Over the past 10 years the internet has changed the way we market and sell products and services. This is because we live in an age where content and online branding is everything. One of the best ways to still promote anything is through the use of promotional articles designed to attract targeted visitors to a specific niche or product.

Let's start with some common tips when it comes to writing an article. First, make sure you use your title tags appropriately. Your title tag should be full of relevant and searchable keywords. You must describe that particular page on your website that differs from other sites' title tags. Adding in links to your other articles that are helpful and related can be a huge benefit for your article marketing. The benefit behind adding in link backs is that it will help you in the search rankings and it will get readers to more and more of your articles.

Good article marketers know how to strike a balance between article quality and speed of article release. Readers, website visitors, and customers all have short memories. It is vital to give them a regular stream of fresh content to maintain their interest and keep them aware of the products and services being marketed.

One of the biggest mistakes done by article marketers is thinking that the longer the article the more readers they'll get. This is the wrong idea, usually people online like their information fast. An article that is 300-500 words is usually enough to deliver any message you want to the reader without boring them with an article that is as long as a novel.

These days many people claim that article marketing is dead and no longer works as a traffic generation technique. The truth is article marketing is still alive and it can be very beneficial to your business if you use it correctly. In the end the more you learn to master this traffic technique the better your results will be. We hope these tips are enough information to improve your skills.




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