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Monday, December 9, 2013

Turn Likes Into Profits With Facebook Marketing

By Stavros Georgiadis


Facebook is widely used in the United States. However, it can be used by you to better your business. Facebook offers some paid marketing options, but there are also some free things you can do to market your business on this popular site. The following information is about Facebook marketing.

Hold Facebook contests. Offers can include discounts and prizes for users "liking" your page. Make sure you really do award the prize so you will be viewed as an honest businessperson.

Don't let spammers overtake your Facebook page. Filters are available to help stop spam before it even appears. Page administrators are able to put keywords in that will be filtered out.

Does your page stand out from the competition? You should add pictures and colors to attract attention. Those on Facebook are more likely to visit a vibrant page instead of a dull one.

Improve the Facebook marketing interface of your page using custom tabs. Tabs will give you the opportunity to organize information on your page. For instance, if you have a store, you can create a tab just for that.

Answer questions and comments quickly. Be sure and thank each person for contacting you, and make an effort to provide them with the information they require. If you have a page on your site that holds the information they need, share the link with them.

Make your Facebook marketing page more efficient by using the custom tab options. This organizes your information and keeps your site professional. For instance, if you have a store, you can create a tab just for that.

Carefully chose your updates. If your updates don't contain any valuable information, your subscribers will lose interest. Make sure your updates are helpful, educational or entertaining. Facebook Insights is something you can use to learn what kind of updates do the best with people so you can try to make more content like that.

Only post updates that are pertinent to your area of business. Make sure you are talking about things that interest your customers. Use your own personal Facebook account if you wish to do that.

You may hit a few stumbling blocks when you first start into your Facebook marketing forays. A good way to begin is by adding Facebook buttons to your own sites. This helps visitors find your page much easier, and it is a less intrusive method of marketing. When they "like" your business on Facebook, you will be able to easily update them on happenings in your business.

Facebook is a wonderful marketing tool for businesses. There are millions of Facebook users, and they can all see what you're offering. Use the information above to help expand your business and connect with your target audience. There are endless possibilities when using Facebook marketing.




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