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Sunday, August 13, 2017

Long Island SEO: 4 Things To Know Regarding Product Pages

By Rob Sutter


No matter what ecommerce site you prefer - it could be Amazon, eBay, or some other platform entirely - you've come across more than a few product pages. However, the ones that rank on search engines have substantial work into them from a Long Island SEO standpoint. What does this work entail, you may wonder? In order to make your product page rank, so that they can yield more sales, keep the following 4 tips in mind.

First and foremost, make sure that your product descriptions are content-rich. Not only should the descriptions in question feature keywords you'd like to rank for, but they must provide value to your potential customers. By creating better descriptions, your product pages will rank higher, which is one of the many goals that companies like fishbat can help you reach. This is just one of many steps involved in a Long Island SEO strategy.

You should also develop your product pages so that they allow reviews to be posted. It's important to note that when someone is looking to make a purchase, big or small, they will most likely focus on what previous customers said. This is where said reviews come into play, but many sites actually allow them on their product pages. These will show up as star ratings on Google, which will encourage these customers to click.

You should also focus on the titles that your product pages have. The main reason for this is that it seems like everyone is similar in this regard. As a result, it can be tough for smaller businesses to gain momentum. This is why it's important to create unique titles that will not only generate clicks but accurately tell people what they're in store for. The clicks in question will play into SEO in a major way.

What might be the most important step to follow is the testing of your product pages. After all, they may not perform as well as you'd like, which can have a negative impact on rankings. If your pages have broken links, fail to quickly load, or aren't responsive across different platforms, they won't show up when potential consumers perform Google searches. In order to avoid this mishap, test out your pages before they launch.




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