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Monday, August 22, 2016

Online Marketing Companies: What Kinds Of Press Releases Are There?

By Arthur Williams


Regardless of how big or small a company might be it can benefit from the creation of press releases. While these are able to dispense ample information to relevant audiences, you might not know that there are different types of PRs out there. Online marketing companies will agree, and they can tell you all about what these subtypes entail. Here are just a few of the most common to take advantage of for long-term advertising reasons.

General - If you want to discuss the most common press releases, it's likely that these will rank highly in your mind. General PRs are made for the sole purpose of discussing news tied to different industries, ranging from technology to entertaining. What this means is that online marketing companies are likely to create these the most. Authorities the likes of www.fishbat.com specialize in these, and understandably so.

Event - If you want to get the word out about upcoming events, press releases can prove quite useful. Event PRs are nothing short of tremendous, seeing as how online marketing companies can build these with ample information in place. With perks, ceremonies and the like clearly detailed, potential attendees will get first-hand information of the highest value. This is why event press releases stand out.

Product - Of course, many companies are going to sell physical and digital services alike, so why not get the word out more effectively? This is where product press releases come into play, especially when they are released in conjunction with the items they're discussing. In addition, these can help talk about the benefits said products have, which might be the most valuable information of all. Consider product PRs for your current and future marketing endeavors.

Of course, these are just a few of the types of press releases that exist, and it's easy to imagine that online marketing companies will take advantage of them. With that said, you have to understand that simply sending them out won't do, since they must be written well. Not only must they feature news that people would like to read, but their structure must be strong. By keeping these elements in mind when writing, your PRs will attain better readership.




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