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Wednesday, November 21, 2018

Long Island Advertising: How To Create High-Quality Reddit Videos

By Arthur Williams


Reddit has been around for quite some time, but it wasn't until 2017 that the site allowed users to host videos right on the platform. This has become such a positively received action that, as of recently, the social network announced it saw 1 billion video views on a monthly basis. If you're looking to make Reddit part of your overall Long Island advertising, video content matters. Here is how you can create your own.

According to companies such as fishbat, video length must be taken into consideration. If you watched a video on Reddit, you might have noticed that it's relatively brief. Nonetheless, it's effective at getting the word out, no matter what's being promoted. If your goal is to create content that complements the aforementioned social media platform, understand that shorter videos work best.

Another way to create videos for Reddit is by knowing who you're targeting. What is your audience? What are their interests? Will they prefer certain types of content over others? These are just a few questions to ask so that you can develop a better understanding of your audience in general. This information goes a long way, not only in regard to the videos you design but any other content that you feel is suited for Reddit.

Finally, leave your videos open-ended. The main reason for this is that it can create conversation, which is part and parcel to the Reddit user experience. While you may see value in watching a video, the value in question will become even greater once users begin discussing what they've watched. This will further increase the value of the content itself, thereby strengthening your brand on Reddit and a host of other platforms to boot.

For those that are new to Reddit, but would like to make it part of their business strategies, understand that content goes a long way. This is especially true when it comes to video, as you can clearly see. Whether it can surpass YouTube as a video streaming platform, though, remains to be seen. YouTube maintains the majority of the market share, but this doesn't mean that Reddit can't serve as another useful tool. If anything, this will further boost your reach.




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