No matter how long a company has been around for, it seems like the possibility of a name change always exist. Whether it's done for branding, restructuring, or what have you, such a shift can either be positive, negative, or simply not impact the establishment at all. Dunkin' Donuts received plenty of press for their own name change this past September, but what are some of the other examples that Internet marketing companies can draw attention to? Here are the 4 biggest ones that occurred throughout history.
One of the biggest name changes in history is Brad's Drink. For those that don't know, this was a soft drink brand that was created in 1893 by Caleb Bradham. Not only was Bradham a drugstore owner, but he was able to sell this carbonated drink from this location. Since that time, it had become one of the most popular soft drinks in the world. According to the likes of www.fishbat.com, in 1898, Brad's Drink was renamed as Pepsi-Cola, which most people know as simply Pepsi today.
Nintendo, which most people recognize as one of the biggest video game companies in the world, wasn't always referred to by this name. It was established in 1947 under the name of Marufuku Company, with its primary focus being on the distribution of hanafuda and other types of playing cards. While the cards in question are seen as collectors' items today, the company has since developed. Now, it's the company that's synonymous with the likes of Super Mario, The Legend of Zelda, and Pokemon, just to name a few video game series.
When it comes to ecommerce, eBay is easily one of the biggest names in the world. Any Internet marketing company will agree, but it originally started as a much smaller entity. AuctionWeb, which was founded in 1995, was focused solely on online auctions. Pierre Omidyar, the site's founder, originally intended it to be as a side gig of sorts for him. Needless to say, though, it had developed into something even greater.
Google has not only become the biggest search engine in the world, but a verb that people use in common speech. What makes this even more interesting is that it was originally created, in 1996, as BackRub. Larry Page and Sergey Brin, who were attending Stanford University, developed the search algorithm in question. It was ahead of its time, even to the point where it crashed the university's servers. Google had humble beginnings, to be sure, which makes its current spot as a household name all the more fascinating.
One of the biggest name changes in history is Brad's Drink. For those that don't know, this was a soft drink brand that was created in 1893 by Caleb Bradham. Not only was Bradham a drugstore owner, but he was able to sell this carbonated drink from this location. Since that time, it had become one of the most popular soft drinks in the world. According to the likes of www.fishbat.com, in 1898, Brad's Drink was renamed as Pepsi-Cola, which most people know as simply Pepsi today.
Nintendo, which most people recognize as one of the biggest video game companies in the world, wasn't always referred to by this name. It was established in 1947 under the name of Marufuku Company, with its primary focus being on the distribution of hanafuda and other types of playing cards. While the cards in question are seen as collectors' items today, the company has since developed. Now, it's the company that's synonymous with the likes of Super Mario, The Legend of Zelda, and Pokemon, just to name a few video game series.
When it comes to ecommerce, eBay is easily one of the biggest names in the world. Any Internet marketing company will agree, but it originally started as a much smaller entity. AuctionWeb, which was founded in 1995, was focused solely on online auctions. Pierre Omidyar, the site's founder, originally intended it to be as a side gig of sorts for him. Needless to say, though, it had developed into something even greater.
Google has not only become the biggest search engine in the world, but a verb that people use in common speech. What makes this even more interesting is that it was originally created, in 1996, as BackRub. Larry Page and Sergey Brin, who were attending Stanford University, developed the search algorithm in question. It was ahead of its time, even to the point where it crashed the university's servers. Google had humble beginnings, to be sure, which makes its current spot as a household name all the more fascinating.
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