If you're unfamiliar with the practice known as microblogging, any Internet marketing company can tell you about it. Generally speaking, it's when information is shared through short blog posts. It can be useful when implemented properly, but there are a few things that you should be aware of. Here are some of the pros & cons associated with this strategy that will help you get the absolute most out of it.
PRO - You have a greater chance of reaching more people. While it's probably a given, the average user won't want to read a 2,000-word article. Instead, they'll want some basic tidbits that they can learn about before going about their business. This is one of the areas where microblogging shines, as it educates people with the interest of time in mind. According to the likes of www.fishbat.com, in the digital age we live in, time is nothing short of valuable.
CON - Content length can be a concern. With microblogging decreasing the length of written posts, writers might find this to be a hindrance. They might want to write extensive posts detailing certain topics, but must stick within certain parameters. For many writers, microblogging is unappealing for this reason. For others, it's important to focus on what the target audience should know and the content that can best be described as filler. This is one of the cons that any Internet marketing company should be aware of.
PRO - The content that's made can be sent out quicker. Seeing as how microblogging entails smaller pieces of content, it should come as no surprise that they will be quicker to send out. What this means, in theory, is that they will be considerably easier for your general audience to consume. One of the biggest challenges of blogging is getting it out to as many people as possible. To a significant degree, microblogging alleviates this concern.
CON - Customization might be limited. Would you like to add photos or videos to your posts? If so, you might find it difficult to do so with microblogging, as it doesn't allow for much customization. What this means is that, from a presentation standpoint, sacrifices might have to be made. If you plan on simply creating posts that have nothing but text, this might not be as much of a concern for you as it would be for others.
PRO - You have a greater chance of reaching more people. While it's probably a given, the average user won't want to read a 2,000-word article. Instead, they'll want some basic tidbits that they can learn about before going about their business. This is one of the areas where microblogging shines, as it educates people with the interest of time in mind. According to the likes of www.fishbat.com, in the digital age we live in, time is nothing short of valuable.
CON - Content length can be a concern. With microblogging decreasing the length of written posts, writers might find this to be a hindrance. They might want to write extensive posts detailing certain topics, but must stick within certain parameters. For many writers, microblogging is unappealing for this reason. For others, it's important to focus on what the target audience should know and the content that can best be described as filler. This is one of the cons that any Internet marketing company should be aware of.
PRO - The content that's made can be sent out quicker. Seeing as how microblogging entails smaller pieces of content, it should come as no surprise that they will be quicker to send out. What this means, in theory, is that they will be considerably easier for your general audience to consume. One of the biggest challenges of blogging is getting it out to as many people as possible. To a significant degree, microblogging alleviates this concern.
CON - Customization might be limited. Would you like to add photos or videos to your posts? If so, you might find it difficult to do so with microblogging, as it doesn't allow for much customization. What this means is that, from a presentation standpoint, sacrifices might have to be made. If you plan on simply creating posts that have nothing but text, this might not be as much of a concern for you as it would be for others.
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